I want to help you build a sustainable, profitable handmade business that makes you consistent income and sales. I only ever teach or recommend marketing, social media, pricing, production and branding tips that I’ve personally used successfully in my own 7-figure handmade businesses.
I'm Mei, from Los Angeles!
starting a business
get more traffic
running a business
make more sales
growing a business
mindset & productivity
pricing & money
selling on etsy
selling on amazon
Did you just get yet another angry email from someone complaining that your prices are too high?
Or you just got back from a craft show where you overheard passersby commenting about your high prices.
You’re hurt, disappointed, confused and upset.
But you’re not alone.
Here’s a screenshot of an email I got from someone really pissed off:
This brought up all sorts of emotions.
The sender didn’t leave a legitimate email for me to write back so all I could really do was shrug it off.
Hate-mail like this proves that your target market and pricing really go hand in hand.
I received a lengthy email asking me why one of my bracelets was $135.
She seemed pretty upset and accused me of making her spend $135 on a handmade polymer clay bracelet when she could have bought gold or silver jewelry for the same price.
She wasn’t a paying customer, and I wasn’t even sure what point she was trying to make with her email.
Do I feel pressured to lower my pricing, after getting feedback like this?
But what the layman doesn’t understand is that a lot goes into pricing handmade items.
As business owners, we do have mortgages, bills and basic human needs to pay for.
Not to mention business expenses like website hosting, advertising, supplies, craft show fees and more.
People who can’t afford or refuse to pay your items are just frustrated that they can’t have what they want.
I start by addressing that frustration and explain that I understand and know how it feels.
Next, I explain how I make my jewelry and how long each piece takes to make.
When you break it down for them, it starts to make more sense.
Instead of apologizing, I empathize.
Because people just want to be heard and understood, I finish by thanking them for their email.
You weed out all your prospects that don’t and won’t appreciate you and your contribution to the world.
It helps sustain what you do and allow you to give so much more.
When you price correctly, you set the foundation of growth for your company.
When you get complaints about your pricing and you know you’ve done your homework, trust your gut and stick to your guns.
Have you gotten a similar email before?
Have your customers complained about your pricing?
How do you deal with it?
Let me know in the comments below!
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This workshop is for anyone who makes and sells a handmade or physical product, including jewelry designers, artists, paper designers, bath & body product makers and more!
The #1 mistake people make with Etsy & social media that causes shops to FLOP
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How to make sales in your handmade shop with ease so you can finally get to 6-figures
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