How many times have you said, “I don't have the time” in the last week?
As small business owners, we're guilty of this.
But we have just as much time as any successful person in the world.
We're all gifted with the same 24 hours in a day.
As a solo entrepreneur, there are a gazillion tasks to do in the day.
There's Facebook, Twitter, blog, product manufacturing, shipping, advertising, PR, emails.
While some of these things are daily routines and are a part of your morning to evening ritual, there comes a time when a brilliant idea for a project arises.
An idea that makes your heart sing with passion.
An idea that you believe will make you more money.
Like a new product line. Or new business cards and packaging for your orders.
But how do you put your daily responsibilities aside for something new?
How do you avoid getting sidetracked and losing focus?
The way that you approach this ultimately depends on what kind of person you are.
Shuffle your time around
You could work on shuffling your time around to fit a few hours into this new project.
You could get up an hour earlier each day until your project is complete.
You could fix extra dinners and freeze them away so you don't have to worry about making something from scratch every night.
It's only temporary anyway.
If the small compromises help you get closer to your goals, they'll be worth while!
Or go all in
On the other hand, you might want to spend the next consecutive 15 hours to see the start and end of your project.
Then you can say it's done the next day, when you can catch up on the previous day's work.
Give yourself a super short deadline.
You'll be surprised to find how much you can get done in so little time, especially when deadlines are approaching.
If the project makes you jump out of bed in the morning just thinking about it, you will find a way to prioritize it.
Admitting defeat without even trying is the path of least resistance. I understand, it's easy to do.
The simple truth is, we do have time.
You're smart and even if you don't believe this, the fact is you have just as much time as the next person.
You have the opportunity to make use of this resource.
Saying “I can't” is saying that you're incapable, which I know cannot be further from the truth.
If there is a will, there is a way. I believe in you!