With so many options for spreading the word about your business—social media, Facebook ads, online marketplaces, traditional advertising—it’s guaranteed that your efforts will lead to sales, right?
There’s no such thing as a guarantee for any aspect of marketing your handmade business.
No one can guarantee that daily Facebook posts will bring you five new fans each day.
Writing one blog post per week doesn't mean it will lead to a sale each week.
Let’s be honest, if we could make those predictions, we'd all be millionaires!