How do you grow your social media following?
The right kind that are not only your target customers but also raving, loyal fans?
You're about to find out how and see the power of a true and faithful following on social media.
Two days ago I posted one of my scented bacon necklaces on @tinyhandsjewelry Instagram account.
I know many people love bacon. But with respect, vegetarians, vegans and animal rights activists may not share that opinion:
I check in for comments an entire day later, only to find the conversation has figured itself out, without my interference.
My online friends and followers chimed in right away to support me:
When the shit hits the fan and something goes awry on social media, you can count on your brand ambassadors to help you out.
So when someone defames you publicly or trolls on your social media profiles, take a step back and don't respond.
Your raving fans, customers and loyal followers will defend your name because they support and love you.
What if you haven't gotten malicious or slanderous comments?
It's part of the package of being your own boss.
Building a loyal following on social media helps you fight off these people with ill intentions and they also help you spread the word about your shop.
So how do you go about gathering your group of raving fans?