How I Made Over $2K in My First Two Months On Etsy

Wouldn't it be wonderful if you could just add your products to your Etsy shop and the sales just started rolling in?

Customers would leave you nice, positive comments.

You'd be the top shop of the search engine for your products.

Easy peasy.

If only it didn't take some major research and smart work to get there.

The market would be even more saturated if it were that simple.

You're probably wondering, how the heck can I sell over $2k?!

Shares 286

The 2016 Instagram Algorithm Change and 5 Steps on How You Can Fight It + Remain Unaffected

Have you heard about what Instagram is doing that will dramatically change your Instagram marketing plans?

No more flying blind.

No more winging it.

For most makers, artists and designers I teach and mentor, Instagram is their top choice of marketing to get traffic and sales to their shop.

Unfortunately, that's about to change.

Instagram announced on March 15, 2016 that they were going to implement an algorithm that would show the best posts to you first, rather than in chronological order as it had been doing in the past few years.

This comes as no surprise, considering Facebook acquired Instagram in 2012. And as small business owners who run Facebook pages, we all know about Facebook's algorithm that prevents your posts from being seen by your own fans.

It became so frustrating, disappointing and some creatives even felt it was a total waste of time.

Creative biz owners then flocked to Instagram because it was easier to use and the highly visual layout works well for makers, artists and designers. There had not been an algorithm yet, so everyone had a fair share when it came to Instagram reach and visibility. We were at an level playing field.

From today on, the tech world will be testing creatives once again.

I teach a course on how to increase your Facebook reach and engagement, called the Facebook Recovery System.

This course isn't about how to gain more followers, even though it's a nice side effect of increasing your reach and engagement.

For starters, I explain why there's an algorithm in the first place.

And Instagram puts it eloquently:

“As Instagram has grown, it’s become harder to keep up with all the photos and videos people share. This means you often don’t see the posts you might care about the most.”

Algorithms are put in place for everyone's benefit. It's in Google search engines, Etsy search engines, your Facebook newsfeed, Pinterest's smart feed, and now it'll be in Instagram.

There's simply too much content for anyone to consume in a single day.

Instead of showing you less relevant, lower quality posts even though they're more timely, Instagram (along with all other social media and search engines) is choosing to select the best photos to show you based on, according to Instagram:

the likelihood you'll be interested in the content
your relationship with the person posting
the timeliness of the post

What this means for you as a creative business owner

Shares 796