With so many options for spreading the word about your business—social media, Facebook ads, online marketplaces, traditional advertising—it’s guaranteed that your efforts will lead to sales, right?

Not necessarily.

There’s no such thing as a guarantee for any aspect of marketing your handmade business.

No one can guarantee that daily Facebook posts will bring you five new fans each day.

Writing one blog post per week doesn’t mean it will lead to a sale each week.

Let’s be honest, if we could make those predictions, we’d all …

Are you pissed off because someone copied your product design?

Etsy is full of competition with more than half a million sellers listing items on the site. In a market that saturated, you’re likely to encounter someone selling the same product that you have to offer. That might be by chance or because they liked your idea so much they had to sell the same thing.

Copycats for my own jewelry business sprout up consistently.

If only you’d known how frustrated and angry I felt every …

Are you frustrated that you’re not doing all the things you want to do for your handmade business?

That mental to-do list just keeps growing and you’re feeling like there’s not enough time in the day.

You find yourself on Facebook again and as bedtime rolls around, you start to feel guilty or upset that you didn’t do what you wanted to today.

Are you sure you want to run your own business?

It’s no secret that it takes a lot of discipline and initiative to be …

As small business owners, we work extremely hard to make every penny that comes through Paypal. Where does that money go? You spend them on supplies, listing fees on Etsy and on a new tool you’ve been wanting to get for months!

You’ve probably also encountered moments in your business where you are asked to spend money on marketing. A blog sidebar ad? Giving away products (that cost you money to make) for a celebrity gifting suite? Were you approached to work with a social media agency?…