One week.

That’s all I had to create and launch a brand-new handmade product to catch the holiday shopping frenzy and sell it before the Christmas shipping deadline. No pressure, right?

But here’s the kicker: it usually takes me four weeks to design new jewelry.

But this time? I sped things up like never before.

Curious how I pulled it off? I’ll be sharing all the details, including the sales numbers, at the end. 

Read on below to find out how I did it!

Setting The Stage

Having so many products in your shop is not doing what you think it is.

If you’re thinking, “I wanted to make more sales, so I’ll make something for everyone who visits my online store!”

But that’s not the way it works. More products doesn’t mean you’re appealing to everyone and it doesn’t increase your chances of making a sale.

In fact, it does quite the opposite. 

Garage Sale Shop

Do you have a shop with so many products and options? For example, you sell pet …

These four skills are the only ones you need to build a six-figure online store and beyond, whether you’re selling your art or your own physical products.

I’ve been in business since 2006 and I run four of them that make over a million dollars every year.

It hasn’t always been easy, but I’ve learned what works and what doesn’t.

So if I can do it, you can absolutely learn these skills yourself.

When my business struggled to take off or during the times I came close …

Upon reviewing your business finances, have you ever been shocked at seeing how much money you’ve unknowingly spent on craft supplies?

It’s happened to me more times than I care to admit.

I, too, have strolled through the aisles of my favorite craft store, my cart overflowing with things I didn’t plan on buying.

Then I reassure myself that “I totally need this for the business!”

Sound familiar?

And let’s not even get started on the online shopping rabbit hole!

A lot of us handmade business owners …