In this month, we will be talking about pricing your products. As always I like to make sure that everyone is on the same page with what we're expecting from this month's lessons so let me share with you a list of what you will learn.
First you're going to learn how to price your items whether that's a handmade physical product, or if they are digital products like patterns or courses or if you make fine art products like paintings. These all take a different approach and we're going to go through each one.
You're going to get into the profitability and sustainability mindset. As you go through these lessons, you're going to learn and understand how undercharging it is not sustainable for you or your business because you will easily become burnt out from fulfilling all your orders and dealing with all your customers.
I'm also going to address how your confidence affect your pricing is very directly. I think most of us experience self-confidence at different levels but for most of us creative people who also happen to be introverts, lower self-esteem can get you stuck in your business, especially when it comes to pricing and valuing our work.
We're also going to talk about the differences between profit and income so you know how to comfortably and confidently manage the money that you're making in your business.
And then with that money that you're making I'm going to show you how you can use that pay yourself and your family, because for most of us, that’s why you’re in business, right?
As we get into the next few lessons, you're going to start feeling a lot of anxiety and maybe even some stress.
Running a business isn't easy. It tests you in so many different ways and honestly I would have been a very different person if I never went into business for myself. A big part of that is because you are your own boss and there is a lot of pressure being in that role. You have to wear so many different hats. You have to answer emails, design new products, keep up with marketing and social media and make sure your customers are happy. While most businesses have staff and multiple employees to handle all of these different tasks, you are responsible for doing them all, at least in the beginning. So you're going to encounter a lot of challenges along the way that an entire team of people would normally go through together. But you're just you and not having anyone to talk to or bounce off ideas can be hard. That's why having a place like the Creative Hive is so important because you can get the support you need when you're mentally feeling the pressure.
When we get into pricing your work, you are going to, in a way, be putting a dollar value on the work that you create which ultimately is an extension of yourself and who you are as a person. This is going to make you feel like you are valuing yourself and who you are which is going to bring up a lot of feelings like fear and anxiety.
You're going to question your self-worth and the contribution that you make to the world. You are going to feel like you're not good enough. If you don't then that's great. You have nothing to worry about. But most people do go through these thoughts and have a really hard time pricing their products accurately because of a lot of mental blocks and limiting beliefs. It's not that you don't know how to price your work or that it's very hard to do. That money and math part is actually pretty easy. It's the conversations and stories that your mind is telling you that we need to get over.
We'll go through all of this in more detail in an upcoming lesson but for right now I just want you to trust in the system and keep moving forward. If you find yourself thinking about the same thing over and over again and you can't seem to find a solution or come to a conclusion, I want you to first realize that you're running in circles and that you need to stop and instead redirect yourself to move forward. I don't want you getting too obsessed over something that you become stuck. Good enough is better than perfect, and even if you make a wrong decision today, it won’t be anything you can’t fix later if it needs fixing. So if you're needing help at all please ask for help in the forums and tag me if you want my feedback specifically. You're always also welcome to email me. With that let's begin our training from month 3 and I will see you in the next lesson.