How To Promote Your Crafty Biz With How-to Videos


When we hear the word “video”, we can’t help it, we tense up.

It’s a word that puts us on the spot, can make us immediately feel like an imposter and honestly, start running for the hills!

But it doesn’t have to be that way.

Growing up on film sets, video was always a very natural way-of-life for me…but when I was fourteen, a very well-known actress at the time told me I was too overweight and unattractive to ever be in front of the camera.

The biggest bummer?

I listened to her.

I spent the next ten years as a stand in, instead of an actress.

That way, I was still in front of the camera, but not when it was rolling!

It was just a “little bit” off from what I really wanted to do, so it was okay, right?


And you are possibly making my same mistake.

Let me show you how to get out of it.

[Read more…]

How to: model photography for your products

How to: model photography for your products

Are you looking to do more with your shop’s product photography?

You know you can convert more customers into sales if your shop is optimized.

Your product photography is no exception.

I’ve talked about how to take product photos on white backgrounds and how you can edit those photos using a free software.

Today, we’ll take this to another level and talk about how you can take photos of your product on models!

[Read more…]

How to edit product photos for a white background in ONE minute

How to Take Perfect Product Photos On A White Background

In the previous post, I showed you how you can take photos of your products on a white background.

It’s a common misunderstanding that your photo backgrounds will appear perfectly white right out of the camera.

To complete the process, you’ll need to edit your original photos in a photo editing software.

So in this two minute video, I’ll show you how you can quickly and easily edit your photos for that white background.

[Read more…]

How to take perfect product photos on a white background

How to Take Perfect Product Photos On A White BackgroundHave you ever wondered how other people get such perfect shots of their products?

The ones where the product appears to be floating off the page?

With a seamless white background? Yeah, that one.

You see these photos on top brands like Paper Source, Burt’s Bees, ModCloth, Nordstrom and more.

I’m going to show you how you can take your own product photos on a white background in this super easy and affordable set up!

[Read more…]