Why you need an email list
If you're not on it yet, you'll want to start building an email list right away. As soon as you have your Etsy shop or your own website up and running, start collecting those email addresses!
There is a simple reason for this. We spend so much time investing in Facebook, Twitter, Pinterest and other social communities, but what happens if they go belly up?
I know, you must be thinking, “Facebook is huge! It's here to stay”. I admit, I had trouble believing it too.
But analysts are predicting Facebook will die within the next decade. And so what if it's just speculation or if their prediction is wrong?