Creative Hive

Creating buzz for your business

Handmade Marketing That Works

Handmade Marketing That Works

The past few weeks have been a whirlwind! I released a new e-course called Handmade Marketing That Works and I've designed it to be super accessible for you.

When I was first planning this out, my goal was to make something that anyone can be a part of.

So I decided on the price point first.

It shouldn't be hard for you to get proven and credible information on how to promote your creative business effectively.

Unfortunately, that's how it is and everyone gives conflicting advice or you're left not knowing exactly what to do for your marketing.

I've seen way too many people express how trapped they are, feeling like they've done everything and nothing is working.

Too many frustrated makers who just want to make and stop worrying about how to get this marketing stuff to work.

When I sat down to outline Handmade Marketing That Works, I was shocked at how epic and big this course would be.

There are 25 training videos and over 3 hours of strategies, how-to's and exact step-by-steps on how to market your business.

There is absolutely no fluff, so be prepared for an intense experience.

I cover everything you need to know in the following areas:

  • craft shows
  • social media
  • publicity & PR
  • email marketing
  • wholesale
  • promotions & giveaways

For a while, I contemplated raising the price because deep down I know your success is worth so much more.

At the end of the course, you'll have a marketing plan on how to move forward in your business.

You'll actually know what to do as well as how to do it.

Instead of raising the price, I'm staying true to my promise to you and I'm keeping this accessible.

I want to make this easy for you – this is a no-brainer.

Head on over to Handmade Marketing That Works for more information and get instant access today.

You'll want to check this course out today, I'm having a special deal, just for you.

And if you have any questions, let me know in the comments below and I'll get back to you.

The website and shop checklist to double your sales

The website and shop checklist to double your sales

Did you know that making minor tweaks on your website can improve your sales by 200%?

The colors of your “add to cart” buttons, the navigation links on your website, where your contact information is shown.

These are only just a few things that may seem inconsequential at first.

But many studies and tests have been done to show that these website elements can make or break your bottom line.

Having a great website and shop are key to the success of your online creative business.

You just need to make sure you're not missing out on any of these important website elements!

I've made for you an easy-to-use and concise checklist, so you can review your website and shop yourself!

[Read more…]

How to build your own website with Shopify in under 1 hour

How to build your own website with Shopify in under 1 hour

Are you finally thinking about putting together your own website but don't know where to start?

Or are your Etsy sales declining year after year, and you're looking for a way out to something better?

I've always preached having your own website for a few reasons:

  • you get total control over the style of your shop and your customers' shopping experience
  • you position yourself in a different class, away from Etsy “hobby shops” that under price everyone in the market
  • all your marketing efforts build up like equity does on a home (and you don't have to share with other Etsy shops)

It's also totally easy to do.

Especially now that you have this guide to help you build your own website in under an hour!

And without paying thousands of dollars to a webdesigner.

[Read more…]

Selling on Soldsie Review: How to make sales directly on social media

Soldsie Seller's Review

Soldsie Seller's Review

Do you ever wonder why you're constantly publishing content on social media? What's it all for, what's the bigger picture?

As a small business, your top goal is to make sales. Social media can help you improve your bottom line and let me show you how!

I use a tool called Soldsie and it has been effective in helping to help grow my business. It’s a tool that enables me to make sales directly on Facebook and Instagram. Their website is pretty vague; it doesn’t include pricing or details about how it works. Here’s a Soldsie review to help you decide if it's right for you!

Signing Up With Soldsie

The only way to get started with Soldsie is by filling in their contact info form.

It feels a little bit like throwing your information into a void because they don’t have many details on their site. But if you never try you never know, right? That's what I thought when I signed up.

The purpose of the form (I speculate) is for Soldsie staff to filter who would be a good fit for using their app.

It's not built for everyone, but there's no “nice” way of saying so without turning people off. Soldsie is a big investment, but don’t let that stop you from giving a try—it can be totally worth it!

They want to be sure they're working with clients that will pull their weight to make this work as a team.

What To Expect

Soldsie isn’t a way to instantly grow your Facebook following overnight.

It’s not an instant way to increase your engagement.

In fact, you should have both of those things in place before trying Soldsie. (More on that later.)

Soldsie is merely a tool for making money directly on Facebook and Instagram, utilizing your existing fan or follower base. Pinterest support is coming soon.

How Soldsie Works

Soldsie has created a revolutionary way of monetizing your social media followers. Here’s how it works:

  1. You post a photo of the item for sale.
  2. Your fan (customer) simply needs to comment “sold” on the item
  3. First-time buyers register by clicking a link.
  4. Transaction complete!

It’s a really easy process for both buyer and seller.

The customer’s registration process is easy–one time only and takes less than a minute.

Social media sites have always been known as a place of comfort where people can unwind among friends.

Their mental barriers tend to be lower on social sites, so bringing the sale directly to where they are already hanging out is genius.

Is Soldsie Right For You?

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Raising the bar on customer experience: under promise + over deliver

Raising the Bar On Customer Experience

I'm not usually one to make new year's resolutions, but 2014 was the year that I really wanted to WOW my customers at Tiny Hands.

If you've ever made a purchase from my shop, you'll probably know about my two-week made to order policy.

My handmade jewelry take a lot of time to make (up to three days!) and I just couldn't see any other way around it.

But these days with Amazon and other big online retailers raising the bar on what's considered normal for delivery time, two weeks in addition to shipping time is WAY too long to make you wait for your order.

I'm always looking to improve the customer experience while sustaining my business along the way.

I'm not going to commit myself to a business where I have 24 hour/7 days a week phone support but I did have other plans.

After reading Mike Michalowicz's The Pumpkin Plan, I've been feeling so strongly about this wonderful concept.

[Read more…]