As creatives, we craft our wares with care.
Thoughtful care with each stitch, each brush stroke, each spin of the potter’s wheel.
And then there’s that day: the one where you present your wares to the rest of the world on your card table, dressed up and ready for shoppers at your most recent craft show.
And then it happens: it’s that crucial moment where we have SELL.
If you get the sweats when you hear this four letter word, I have 5 tips to make the sale without feeling icky.