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What to do when your family is unsupportive of your business

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Do you have family who are unsupportive of your business?

“When will you get a real job?”

“How's your hobby coming along?”

They don't understand it's your passion to make art.

They're not aware that there's a growing demand for handmade products in the market.

They don't have faith in you and they don't believe it's a viable and sustainable, long-term career path.

You may be fortunate to have family who've had exposure to owning their own business and completely support your every step. Entrepreneurship is the best thing ever.

But for some of us, our family has been earning college degrees, scoring corporate jobs and making steady monthly pay checks with benefits.

They've never experienced working for themselves.

Their upbringing and lifestyle makes it hard for them to understand why you'd ever choose to become a “starving artist”.

Here's what happened to me.

[Read more…]

A guide on product photography for your creative business

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A guide on product photography for your creative business

Running an online business means that your customers can't touch, feel, wear, use or smell your products.

While online commerce revenue is increasing year after year, it's still challenging for people to shop online because of these drawbacks.

The few ways you can present your item to your customers is with your branding, website, product descriptions and product photos.

Amazing product photography is a necessity for any online creative business selling products.

Combine this with having an awesome website, and you've built yourself a very strong and solid foundation for success in your business online.

[Read more…]

Your business can’t live without this

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Your business can't live without this

What if your business was homeless?

That's tragic, isn't it?

But there's an easy fix.

Having your own website for your business is a necessity for anyone wanting to build their creative business online.

An Etsy shop is great for starters, but if you're getting serious about growing your business, you must consider setting up your own site.

If you have the capital for it, invest in a professionally designed one. It doesn't have to be a custom design that costs thousands of dollars.

You could purchase a theme for WordPress or Shopify without breaking the bank.

You won't regret it – it helps with your branding, word of mouth marketing and essentially your customer's shopping experience.

[Read more…]

How To Improve Word of Mouth Marketing + Branding

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How to improve word of mouth marketing + branding

I started my business in 2006; I was clueless about marketing and branding my business.

Do you feel that way too?

As creative business owners, we grow organically. In time, we learn and understand ourselves and our why with being in the market.

You don't always “get” it from the get-go and that's okay!

That's why this blog exists.

Here are some ways you can start thinking about your branding and how that ties in with word of mouth marketing.

[Read more…]

How to make time for your business

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How to make time for your business

How many times have you said, “I don't have the time” in the last week?

As small business owners, we're guilty of this.

But we have just as much time as any successful person in the world.

We're all gifted with the same 24 hours in a day.

As a solo entrepreneur, there are a gazillion tasks to do in the day.

There's Facebook, Twitter, blog, product manufacturing, shipping, advertising, PR, emails.

While some of these things are daily routines and are a part of your morning to evening ritual, there comes a time when a brilliant idea for a project arises.

An idea that makes your heart sing with passion.

An idea that you believe will make you more money.

Like a new product line. Or new business cards and packaging for your orders.

But how do you put your daily responsibilities aside for something new?

How do you avoid getting sidetracked and losing focus?

[Read more…]

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I'm Mei ('may') from Minneapolis. I want to help you build a sustainable, profitable handmade business that makes you consistent income and sales. I only ever teach or recommend marketing, social media, pricing, production and branding tips that I've personally used in my own handmade business and that I know work.
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