So you’re a handmade business owner.
Turning your passion into a business and creating an income from your sales is admirable!
But are you feeling stuck?
You’re not getting many sales and it feels really hard to turn one time customers into repeat sales.
But just like going to the clinic to get some answers for what’s causing that intense migraine, there can be numerous causes for the problem you’re having in your business.
Your prices might be wrong.
Your photos might be bad.
Your product line might not be cohesive.
Sometimes you really need to go back to the basics.
However, the problem that plagues most small business owners is not being clear on what makes you unique.
What is your unique selling proposition (USP)?
What is your shop known for?
Without a clear and concise USP, you’ll struggle to build a consistent income.
In this article, I’ll show you how you can find out your USP and finally start moving in the right direction!